Thar OG in India: The Three-Door Thar and Its Launch Price
Mahindra’s Thar OG is its three-door Thar. The launch price starts at ₹10.32 lakh ex-showroom, but the final amount depends on the configuration and the price applicable at delivery.
Searches for “Thar OG price” look for one number. Mahindra’s current naming and pricing make the answer slightly more specific.
What does “Thar OG” refer to?
In its 22 September 2026 newsroom release, Mahindra uses “Thar OG” for the three-door Thar. The label is best treated as the manufacturer’s model name, rather than as a separate pricing category or proof that the vehicle is an old-generation model.
What is the Thar OG price in India?
Mahindra’s launch release lists an introductory ex-showroom price band of ₹10.32 lakh to ₹18.99 lakh. Deliveries are scheduled to begin on 11 October 2026, and the release says the introductory pricing applies to vehicles delivered up to 30 November 2026.
That makes ₹10.32 lakh the starting point, not a universal Thar OG price. The official variant page identifies the entry configuration as the AXT diesel 2WD manual at ₹10,32,000 ex-showroom. At the other end of the launch band, Mahindra lists a ZXT 2.2-litre diesel 4WD automatic at ₹18.99 lakh ex-showroom.
The gap is therefore not merely a trim-name difference. It reflects changes in engine, drivetrain, transmission and equipment. A buyer comparing the entry price with a 4WD automatic version is not comparing like-for-like vehicles.
Why ₹10.32 lakh is not the final amount
“Ex-showroom” answers the price of the vehicle before the full delivery bill is settled. Mahindra’s online variant page says that the price prevailing at the time of delivery will apply. It also notes that applicable taxes, levies, registration, insurance and other charges may be extra.
That distinction matters more than the headline number. Someone using ₹10.32 lakh as an on-road budget may be starting with the wrong figure, while someone comparing variants may overlook the cost of changing from 2WD manual to a 4WD automatic configuration.
The practical way to read the search result
The useful answer to “Thar OG price” has two parts:
- Launch reference: ₹10.32 lakh ex-showroom is the starting price listed by Mahindra; the launch release reaches ₹18.99 lakh for the listed upper configuration.
- Purchase reference: the payable amount depends on the selected version and the price applicable when the vehicle is delivered.
So, if “Thar OG” means Mahindra’s three-door Thar, the headline is ₹10.32 lakh ex-showroom—but it should be read as an entry price within a configuration range, not as the final on-road cost.